
Founder
Moncef El hirech
A self-taught full-stack developer and the founder of Miraya. He builds mobile apps, web platforms and AI systems from Morocco, on the belief that every project is a mirror of an idea.
The path into software
Moncef did not come to software through a set path. The interest began in 2020, during the COVID-19 pandemic, and the first lines of code came in 2023. With no university studies behind it, every skill was self-taught, one project at a time, and today Moncef builds complete products from the interface down to the database.
Today he works mainly with Node.js, React Native with Expo, PostgreSQL and Supabase. Beyond the projects shown here, Moncef has built many projects for clients who prefer to keep their ideas private, so out of respect for that confidentiality they are not listed.
Why Miraya
Miraya (مرايا) means “mirrors” in Arabic. The idea is simple: a project should reflect the idea it came from, clearly and faithfully, without getting lost in details or big promises.
Moncef started Miraya as a small, independent studio so he could work directly with the people behind an idea, with no layers between the person who has the problem and the person who writes the solution. The idea had been around for two years, but Moncef waited until the skills and experience were truly there to make it a real studio rather than just a name, and launched Miraya in October 2026.
How he works
Every project starts with understanding the problem before choosing the tools. The work then moves in short iterations, so the client sees real progress they can try. Communication stays clear, and technical decisions are explained in plain language.
Moncef also believes technical knowledge should be accessible in Arabic, so he publishes short explainer videos that break down tech concepts in simple terms.
What he is building next
He is currently working on AMANE, an anti-scam trust platform for the MENA community, and on reel-explainer, an engine that turns a single idea into an Arabic explainer reel and may be released as open source.
Next, Moncef wants to build big things that genuinely help people: older people and people living with illness first, and everyone else too. Miraya looks for clients who work with respect, because money has never been the deciding factor; what matters is the value of the project and the people it serves. So Miraya works with all kinds of people, paid and sometimes unpaid, whenever a project brings real value to the people it is for.
Everyday tools
- Node.js
- React Native
- Expo
- PostgreSQL
- Supabase